Expertise
Creative Direction
Brand Identity Design
Editorial Layout
Web design
Expertise
Creative Direction
Brand Identity
Editorial Design
Web Design
Brand Identity Design
Editorial Layout
Web Design
With over 5 years of experience in the industry, I specialize in crafting impactful brand visual identities that resonate with audiences.
About me
Hi, ✋ I’m Supravat Mondal, but you might know me as Alprav — a freelance brand designer from India, specialising in crafting modern brand identities that elevate businesses for the digital age. With over five years of experience, I blend creative direction with strategic thinking to help startups and growing brands build distinct, lasting impressions. My fine arts background lets me approach every project with a sharp artistic eye and a deep sense of clarity. I don’t just design logos — I build brand systems that work hard for you, reflect your voice, and grow with your business. I’m on a mission to empower startups and businesses with cutting-edge brand identities that go beyond trends. I aim to create work that connects authentically with your audience and supports long-term, sustainable growth.
Contributions
Experience
June 2023 — Now | Independent Brand Designer
As a solo designer, I’ve worn every hat — from managing clients to delivering strategic brand solutions. This journey has sharpened my skills in branding, client communication, visual consistency, and personal branding.
Sept 2024 — Feb 2025 | Graphic Designer at Magblack LLP (Agency)
During this period, I worked on a diverse range of creative projects. I led the design for a branding project, contributed to a social media campaign for a renowned company, and crafted visual content for emerging artists in the music industry. This experience deepened my ability to adapt to different brand voices and deliver work that resonates across digital platforms.
Oct 2021 — June 2023 | Graphic Designer at Signet Logo Design Agency
At Signet Logo, I collaborated with a team of creatives to design posters and branding for the music industry. I learned the art of team synergy, client interaction, and designing for a high-energy entertainment niche. Team Collaboration: Worked closely with my team to bring creative ideas to life. Client Interaction: Managed client needs and delivered designs that matched their vision. Branding Exposure: Gained experience in customer centric brand design approach. Music Industry Posters: Designed eye-catching posters for various music events and artists. This role helped me grow as a designer and prepared me for future challenges in the creative field.
Certificates
Skills
✨ Strategy
➀ Brand Naming ➁ Brand Strategy ➂ Brand Positioning ➃ Brand Persona ➄ Campaign planning
✨ Design
➀ Logo Design ➁ Brand Visual Identity ➂ Infographic Design ➃ Editorial Design ➄ Packaging Design ➅ UI Design ➆ Web Design
✨ Tools
➀ Adobe Photoshop ➁ Adobe Illustrator ➂ Adobe InDesign ➃ Adobe Premier Pro ➄ Adobe After Effect ➅ Figma ➆ Framer ➇ Divhunt
✨ Soft Skills
➀ Time Management ➁ Team Collaboration ➂ Problem Solving ➃ Attention to Detail ➄ Constructive Feedback
My effective process of building brand
Discovery
Begin your brand journey with discovery stage. Access your personalized client portal to stay organized. Watch the introductory video for a portal walkthrough. Next, review the client agreement, invoice, and complete a brand questionnaire to help me understand your brand vision and business in-depth.
Research
After you submit the client agreement and payment, I begin deep market research, analyze competitors, and define the target audience; further meetings may be scheduled as needed.
Direction
I'll develop a tailored brand strategy and concept mood boards to visualize the design direction, ensuring we’re aligned from the start.
Design
Based on your preference. We’ll move forward with the selected mood board, kick starting the exciting process of designing your brand identity.
Presentation
I understand that presenting various branding options can be overwhelming, so I’ve streamlined our approach by presenting only the most powerful concept that aligns with your vision and the brand strategy.
Feedback & Revisions
After reviewing the brand presentation and providing your feedback, you’ll have 2 revisions to perfect the design. Once you’re satisfied, we’ll finalize all brand touchpoints with 2 additional revisions (depending on your package) to ensure everything is exactly as you envision.
Delivery
I understand that presenting various branding options can be overwhelming, so I’ve streamlined our approach by presenting only the most powerful concept that aligns with your vision and the brand strategy.
Let's work together
Whether you're a startup looking for modern branding for your brand or an established company seeking to redesign your outdated brand visual, I am here to help. Let's work together to turn your ideas into reality and develop a modern brand identity that leaves a lasting impression.
Alprav Design is a registered MSME Business under the Government of India.
